February 23-26, 2023

Exhibit in the Show

Watch our video brochure below to experience the sights and sounds of the show first hand, hear from our current exhibitors and learn about who is attending the show!

Tell Me More!

Use the menu below to find everything you need to know about participating in the show.

Space Rates

Booth Space – 10 ft. Deep x 10 ft. Wide

Includes 8′ high back drape, 3′ high side drape

1 Booth $1,125
2 Booths $2,150
3 Booths $3,175
4 Booths $4,200

Corner Premium – $150 per corner

Bulk Space – $5.40 / sq. ft. (600 sq. ft. minimum)

Multi-Show Discount – 5% discount available for exhibitors in both Cottage Shows!

View the Floorplan

Application /
Cost Calculator

We Take Care of You

Booth Space Includes:
Discounted exhibitor parking passes
Exhibitor credentials for your personnel
Digital Lead Capture System (EventsPass LeadGen™)
Digital Marketing Graphics
Pre-show online exhibitor kit
Full-time, on-site show office
Carpeted aisles
Security services


COVID / Pandemic Position

Read our position statement by clicking HERE.

Need something to print out and show to others? Click Here to download our one-sheet PDF.

KNOW THE POSSIBILITIES!

PLEASE NOTE: This information is from the 2022 show season. 2023 info will be available soon

Upgrade and enhance your experience at the show with the many additional marketing options we have available to all of our exhibitors. Order form will be available with your space application.


Patron Data Capture SystemStandard Package FREE! Upgrades starting at $149 – In addition to the standard package that comes with your booth, you can add device licenses and custom questions to gather more data from customers simply by scanning their ticket! Retargeting, text campaigns and other valuable add-ons also available. Click Here to learn more!

Show ProgramClick Here to Learn More

  • AdvertisingStarting at $175 – Run an ad in our official show program, hosted online and available at the show. Multiple sizes available.
  • Highlighted Online Program Listing$50 – Outlined and linked to your website, make your name stand out! The show program is online the week before the show until September, so patrons can find you after the show.

Show Specials Listing$200 – Lead patrons to your booth with a show special offer on our new online Show Specials listing; promoted on our website, in email, & in our digital show program. Listing will include your company logo, booth #, and offer.

Booth Upgrade Package$1,500 – The One-Stop add on to get the MOST out of your booth space! Includes a 3’x6’ Banner in the lobby at the show, logo at the top of the exhibitor listing on the show website, highlighted online program listing, logo on post-show email blast promoting the online program, wireless internet connection during the show, and 20 VIP passes for your guests!

VIP Passes$6 each – Discounted tickets for you to use as a Facebook giveaway, offer to family and friends, or send to your best customers.

SponsorshipsStarting at $5,000 – Sponsor a feature, stage or the show itself, with elements tailored specifically to your advertising and marketing goals. Click here for opportunities and packages.

Internet & Electrical Services – Upgrade your booth with lighting, video and wifi to better demonstrate your products by adding electrical and internet service to your booth. Available through Suburban Collection Showplace – click here for pricing & order form.

Rental FurnishingsPricing Varies – From carpet to tables to full backdrop printing, Art Craft Display can handle anything you need to create a standout and functional booth display. Click here for options, pricing not yet available.


FREE STUFF

 

Show PostersFREE – Display in your storefront, office or community board.

Buy One, Get One Free CouponsFREE – OUR BEST DISCOUNT. Include in a special mailing or use as an incentive for your best customers Order in increments of 50, maximum 300.

Digital Marketing GraphicsFREE – Graphcs to promote you will be at the show! Send to your email list, place on your website or share on Facebook!

Welcome!

The Cottage & Lakefront Living Show – Detroit is a great way for you to meet thousands of potential customers in just 4 days! Applications are accepted on a first-come, first-served basis, so don’t delay!


Qualified Attendance

Based on 2020 Attendee Surveys

Dates & Times

Thursday
23
February
1:00 pm – 8:00 pm
Friday
24
February
11:00 am – 8:00 pm
Saturday
25
February
10:00 am – 8:00 pm
Sunday
26
February
10:00 am – 5:00 pm

Move-In/Out Dates & Times

Move-In is Tue, Feb 21, Wed, Feb 22 & Thurs, Feb 23 (carry in only)

Move-Out is Sun, Feb 26

All Move-In and Move-Out is scheduled on specific assigned times based on your booth location.

Contact

Telephone: (616) 447-2860

Dawn Baker, Show Manager
dawnb@showspan.com

Lindsey Ruffin, Show Office Manager
lindseyr@showspan.com

Laura Scott, Promotions Coordinator
lauras@showspan.com

Mike Wilbraham, Show Producer
mikew@showspan.com


Location

Suburban Collection Showplace is located in Novi, and is easy accessed by major highways.

Nearby affordable lodging is in available, including special rates at on-site hotel.

Get Directions

Need something to print out and show to others? Click Here to download our one-sheet PDF.

Interested in Other Shows?

Click the bar below for links to other ShowSpan Show Brochures!

Click on any show title for more information


Grand Rapids Remodeling & New Homes Show – January 20-22, 2023

West Michigan Home & Garden Show – March 2-5, 2023

Lansing Home & Garden Show – March 16-19, 2023


Cottage & Lakefront Living Show – Grand Rapids – March 24-26, 2023


Ultimate Sport Show Tour

Includes information for:

  • Ultimate Fishing Show – Detroit – January 12-15, 2023
  • Ultimate Sport Show – Grand Rapids – March 9-12, 2023
  • Outdoorama – February 23-26, 2023

 


The Milwaukee Boat Show – Jan 20-22 & 25-29, 2023

The Grand Rapids Boat Show – February 15-19, 2023


The Grand Rapids International Wine, Beer & Food Festival – Nov 18 & 19, 2022


The Grand Rapids Camper, Travel & RV Show – January 12-15, 2023


The Michigan International Auto Show – February 2-5, 2023


The West Michigan Golf Show – February 10-12, 2023