February 2-5, 2023
Exhibit in the Show
Watch our video brochure below to experience the sights and sounds of the show first hand, hear from our current exhibitors and learn about who is attending the show!
Tell Me More!
Use the menu below to find everything you need to know about participating in the show.
Booth Space – 10 ft. Deep x 10 ft. Wide
Includes 8′ high back drape, 3′ high side drape, carpet
Corner Premium – $150 per corner
Bulk Space – $5.40 / sq. ft. (400 sq. ft. minimum)
We Take Care of You
Booth Space Includes:
Exhibitor credentials for your personnel
Digital Lead Capture System (EventsPass LeadGen™)
Digital Marketing Graphics
Pre-show online exhibitor kit
Full-time, on-site show office
Carpet and Visqueen
KNOW THE POSSIBILITIES!
PLEASE NOTE: This information is from the 2021 show season. 2022 info will be available soon
Upgrade and enhance your experience at the show with the many additional marketing options we have available to all of our exhibitors. Order form will be available with your space application.
Patron Data Capture System – Standard Package FREE! Upgrades starting at $149 – In addition to the standard package that comes with your booth, you can add device licenses and custom questions to gather more data from customers simply by scanning their ticket! Retargeting, text campaigns and other valuable add-ons also available. Click Here to learn more!
Show Program – Click Here to Learn More
- Advertising – Starting at $450 – run an ad in our official show program, hosted online and available at the show. Multiple sizes available.
VIP Passes – $6 each – Discounted tickets for you to use as a Facebook giveaway, give to family and friends, or send to your best customers.
Sponsorships – Starting at $5,000 – Sponsor a feature, stage or the show itself, with elements tailored specifically to your advertising and marketing goals. Click here for opportunities and packages.
Internet & Electrical Services – Upgrade your location with lighting, video and wifi to better demonstrate your products by adding electrical and internet service to your location. Available through DeVos Place – click here for pricing & order form.
Rental Furnishings – Pricing Varies – Art Craft Display can handle anything you need to create a standout and functional displays. Click here for options, pricing not yet available.
Show Posters – FREE – Display in your storefront, office or community board.
Buy One, Get One Free Coupons – FREE – OUR BEST DISCOUNT. Include in a special mailing or use as an incentive for your best customers Order in increments of 50, maximum 300.
Digital Marketing Graphics – FREE – Graphcs to promote you will be at the show! Send to your email list, place on your website or share on Facebook!
The Michigan International Auto Show at DeVos Place is a great way for you to meet thousands of potential customers in just 4 days! Applications are accepted on a first-come, first-served basis, so don’t delay!
Based on 2022 Attendee Surveys
Dates & Times
Move-In/Out Dates & Times
Move-In is Mon, Jan 30 (freight) Tues, Jan 31 (vehicles)
Move-Out is Sun, Feb 5 (vehicles) & Mon, Feb 6 (freight)
All Move-In and Move-Out is scheduled on specific assigned times based on your booth location.
Dawn Baker, Show Manager & Exhibit Space & Sponsorships
Lindsey Ruffin, Show Office Manager
Laura Scott, Promotions Coordinator & Sales Assistant
Henri Boucher, Show Producer
DeVos Place is located in downtown Grand Rapids, and is easily accessed by all of West Michigan via major highways.
Nearby affordable lodging is in available, including special rates at select hotels.
Interested in Other Shows?
Click the bar below for links to other ShowSpan Show Brochures!
Click on any show title for more information
Grand Rapids Remodeling & New Homes Show – January 20-22, 2023
West Michigan Home & Garden Show – March 2-5, 2023
Lansing Home & Garden Show – March 16-19, 2023
Cottage & Lakefront Living Show – Detroit – February 23-26, 2023
Cottage & Lakefront Living Show – Grand Rapids – March 24-26, 2023
Ultimate Sport Show Tour
Includes information for:
- Ultimate Fishing Show – Detroit – January 12-15, 2023
- Ultimate Sport Show – Grand Rapids – March 9-12, 2023
- Outdoorama – February 23-26, 2023