Jan 20-22 & 25-29, 2023

About the Show

See highlights from the 2022 Show!

The Milwaukee Boat Show at the Expo Center at State Fair Park is a great way for you to meet thousands of potential customers in 8 days!

Applications are accepted on a first-come, first-served basis, so don’t delay!


Download Show Brochure Exhibit Space Information

Who Comes to the Show?

Based on 2022 Attendee Surveys

What Visitors Had To Say:

“Liked being able to see and climb around many different boats at one location and talk with reps if desired.”

“I like having a variety of designs at different price points all at one location. The discounts and onsite financing is a huge plus too. It saves a lot of time comparing dealers, boat types and features.”

“The variety was good and provided me with a lot to think about in terms of purchasing a boat.”

“Found our new boat!”

(I liked) “The opportunity to look at a wide variety of boats, as well as the opportunity to comparison shop by talking to different dealers.”

“Easy way to look at all the boat manufacturers in one place.”

“Came specifically to purchase a pontoon with my daughter.”