Ultimate Fishing Show
January 12-15, 2023

The Nation’s Largest Pure Fishing Show to Dock in Metro-Detroit – the Largest Freshwater Fishing Market in the Country – in January 2022

The Nation’s Largest Pure Fishing Show to Dock in Metro-Detroit – the Largest Freshwater Fishing Market in the Country – in January 2022

For Immediate Release:

For More Information Contact:
Henri Boucher, Show Producer, ShowSpan, Inc. – 800-328-6550
Ben Nielsen, Show Manager, ShowSpan – 800-328-6550
Bill Parker, Sport Show Publicist – 947-886-5883
E-mail: events@showspan.com | Website: www.UltimateFishingShow.com


The Nation’s Largest Pure Fishing Show to Dock in Metro-Detroit – the Largest Freshwater Fishing Market in the Country – in January 2022


The Ultimate Fishing Show-Detroit returns to Suburban Collection Showplace.


Novi — The largest pure fishing show in the country returns to the largest freshwater fishing market in the country when the Ultimate Fishing Show-Detroit docks at Suburban Collection Showplace in Novi, January 6-9, 2022.


More freshwater fishing licenses are sold in the Metro-Detroit area than any other similar geographic region in the country. So, it makes perfect sense that the largest pure fishing show in the country would drops its anchor in Metro-Detroit.


“We couldn’t be more excited for the show to arrive in Novi. We’ve got acres of fishing boats, fishing tackle, fishing gear, fishing vacations, fishing seminars, and factory-direct exhibits,” says Show Manager Ben Nielsen. “This show is perfect for anyone interested in fishing, from beginners to tournament pros.”


Looking for a fishing boat? Ultimate Fishing Show-Detroit has hundreds of boats on display from dozens of manufacturers so show patrons can shop and compare. Get the best preseason deals and manufacturer rebates at the Ultimate Fishing Show-Detroit.


“If you want a boat in the spring you need to buy it in the winter and the Ultimate Fishing Show-Detroit is the place to find your best deal,” Nielsen says. “This is the place to buy your fishing boat,”


The Ultimate Fishing Show–Detroit is well known for its extensive and impressive seminar line-up presenting seminars every hour on five seminar stages including Lake Ultimate and the Hawg Trough. Nearly every Michigan game fish species will be covered – free with show admission.


Headlining this year’s all-star seminar lineup are national bass fishing personalities and Michigan residents Kevin VanDam and Mark Zona. VanDam, a four time Bassmaster Classic Champ and seven time B.A.S.S. Angler of the Year, will make a special appearance on Thursday, Jan. 6, only. Zona, host of Zona’s Awesome Fishing Show and a regular on several ESPN Outdoors shows, also will make a special appearance on Sunday, Jan. 9, only.



Joining these two celebrities in the seminar lineup are bass experts Joe Thomas, Wayne Carpenter, Gerry Gostenik, and Jim Vitaro along with nationally acclaimed walleye experts Mark Martin, Mark Romanack, and Lance Valentine, ice fishing specialist Brian “Bro” Brosdahl and many other national and local fishing experts.


This year’s show features the largest ice fishing display in the state at the Ultimate Ice Fishing Village. Along with a Shanty Truckload Sale, there also will be a large variety of augers, electronics, tackle, and gear for sale. Manufacturer booths from Clam, Otter Outdoors, Eskimo, Frabill, Striker, Jiffy, Normark, Marcum, Strikemaster and more will be on hand all four days of the show.


Some of the other highlights of the Ultimate Fishing Show-Detroit include, Lake Ultimate, the Hawg Trough, Ultimate Bass, Walleye and Salmon Clinics, Fish Cleaning Demonstrations, a Stocked Trout Pond, Fly Casting and Fly-Tying Lessons, Shore Lunch Fish Fry and much more.


Want to attend the show for free? On Thursday, January 6, admission is free for patrons who bring six cans/boxes or four pounds of non-perishable food items to donate to the annual Michigan Sportsmen Against Hunger food drive. The food will be collected by volunteers from local conservation organizations and donated to the Red Cross and area food banks.


Show hours are Thursday, 1 to 9; Friday, 11 to 9; Saturday, 10 to 8; Sunday, 10 to 5.  Admission: $12 adults, $5 children 6 to 14, free for children 5 and under. On-site parking is $5.


For more information, visit www.UltimateFishingShow.com or call 800-328-6550.


You can also follow late-breaking news and developments on Facebook at ULTIMATESPORTSHOWTOUR.

Media Note:  High-resolution photos and a suggested listing can be downloaded from the website.  Click on “For the Media.”


The Suburban Collection Showplace, a state-of-the-art Exposition, Convention and Conference Center in Novi, Michigan, is owned and managed by Blair M. Bowman. The Suburban Collection Showplace offers approximately 320,000 square feet of space, including 30,000 square feet of meeting space. Other attractive amenities include a full-service kitchen capable of serving a sit down meal to 3,500 people, formal banquet halls, full-service concession areas, two major atrium style entrances with 25,000 square feet of lobby space for pre-function and registration activities. For more information, visit www.SuburbanCollectionShowplace.com.