Promotions & Sponsors

PLEASE NOTE: The following information is from the 2020 Ultimate Sport Show. The 2021 Show details will be posted soon.

Win a $1,000 Shopping Spree at D&R Sports Center

Prize is non-transferable and not redeemable for cash. Winner must be at least 18 years old and is responsible for all applicable taxes.

75th Anniversary Prize Package

Are you the Ultimate Sportsperson? Tell us why you’re the Ultimate Sportsperson at wlav.com for your chance to win a $750 Prize Package, courtesy of Al & Bob’s Sports! The package includes a $500 Al & Bob’s gift card, a pair of Costa Sunglasses, a $50 dinner certificate and a 4-pack of tickets to the Ultimate Sport Show. Visit wlav.com to enter to win.

WLAV Kids Catching Competition

Tony Gates of WLAV will host this annual competition on Lake Ultimate on Saturday from 12pm-1pm. The kid that catches the single biggest fish will win a 1/2 day Charter Fishing Trip for up to 4 people with Captain Mark Chmura, plus one night lodging at the Microtel in Manistee, MI.

Listen to WLAV for details on how to qualify to compete (age range of contestants: 8-12 years old). Some contestants will be qualified in advance of the Show through WLAV, and the remaining contestants will be selected on-site at the Show through a random drawing on Saturday.

Commemorative Dardevle Fishing Lures

The first 500 lucky attendees to the Ultimate Sport Show on Thursday and Friday will receive a FREE commemorative Dardevle fishing lure from Eppinger Mfg. Eppinger is a 4th generation family-owned Michigan fishing lure manufacturer with a century long history of producing the world-famous Dardevle. These special lures bear the logo of the Show and a special run has been made just for this event. Make sure to attend early to secure this valuable collector’s item.

K & E Bass Stopper Lures

The first 250 attendees to the Show on Saturday and Sunday will receive a FREE K&E Stopper Lure! The Ultimate Sport Show has teamed up with Michigan’s own Stopper Lure Company to make this special offer. Every angler has room for a Bass Stopper in his or her tackle box. Come to the Show this winter and you’ll catch more fish next year!