West Michigan Golf Show
February 10-12, 2023

West Michigan Golf Show pays homage to winter sports in Michigan

West Michigan Golf Show pays homage to winter sports in Michigan

West Michigan Golf Show Pays Homage to Winter Sports in Michigan

(Grand Rapids, MI) With the Winter Olympics starting this weekend in China, it’s appropriate to talk about how winter sports, particularly skiing, played a major role in the development of golf in Michigan. The 34th West Michigan Golf Show (WMGS) set for Feb. 11-13 in downtown Grand Rapids recognizes the link between winter sports and golf, snow and grass.


Everett Kircher, founder of Boyne USA and a member of the Michigan Golf Hall of Fame (1989), is credited with igniting the northern Michigan golf boom. In the late 60’s when pondering what to do with Boyne’s ski staff in the summer, Kircher decided to expand Boyne into ‘destination golf’ by hiring the foremost golf architect in the game, Robert Trent Jones.


The result was the opening in 1968 of the Heather course at Boyne Highlands, which became one of most popular and acclaimed courses in the Midwest. In the next two decades, northern Michigan golf exploded with the best architects in the country adding their names to new courses.


Meanwhile, Boyne continued to grow, adding ten courses in all and becoming the largest family-owned golf operation in the country. Kircher’s four children all work or have worked in leadership roles in the family resort operations.


It’s fitting to mention Boyne USA has exhibited at every WMGS since its inception in 1989. This year it will once again join other northern Michigan resorts and courses by reaching out to those planning their golf vacations this coming season. In fact, golfers can book their rounds at the Show.


Besides the top resorts and courses, the WMGS will feature its usual assortment of popular attractions. Patrons will be entertained by the Treetops Hole-in-One Challenge, a Family Fun Golf Zone, free golf lessons, and a $10,000 putting contest. They’ll also find the Golf Show as  the ideal place to shop for the latest equipment, accessories and apparel.


On the Equitable Advisors Seminar Stage, Lou Guzzi—the 2013 National PGA Teacher of the Year—will give seminars all weekend. Guzzi was a popular headliner in 2014.


And on Saturday at 1 pm, former PGA Tour player and All-Big Ten/M.S.U standout Matt Harmon will hold a Q & A session with Michigan Golf Live’s Bill Hobson titled, “What I learned from my 12 years on the PGA Tour.”


Other presentations will be made by local favorites and PGA teaching professionals Patti Butcher, Gary Bissell and Ian Hughes. On Friday, local TV personality and avid golfer Terri DeBoer will be on stage talking about her new book, Brighter Skies Ahead: Forecasting a Full Life When You Empty the Nest.


Sponsors of the 2022 Show are Treetops Resort, Golf Association of Michigan, Equitable Advisors, Golf Car Plus, White Claw, and Ferris State Univ. PGM Program.

Hours: Friday, Feb. 11, 2 pm-9 pm; Saturday, Feb.12, 10 am-6 pm; Sunday, Feb.13, 10 am-4 pm.

Admission is $12; Juniors 14 & under are FREE. Avoid the crowds and waiting in line by opting for online tickets. Good for all weekend or readmission, online tickets—with no added fee—are now available at www.WestMichiganGolfShow.com


For more information, media may contact:
Terry Moore, Sportserv Ltd, at 616-490-0433 or terry50moore@gmail.com

Note: A complete media section with images is available at: https://showspan.com/WMG/for-the-media/all-media/