Thursday, January 30, 2025
11:00 am
-9:00 pm
Watch our video brochure to experience the sights and sounds of the show first hand, hear from our current exhibitors and learn about who is attending the show!
Welcome!
The Michigan International Auto Show at DeVos Place is a great way for you to meet thousands of potential customers in just 4 days! Applications are accepted on a first-come, first-served basis, so don’t delay!
Qualified Attendance
Based on 2024 Attendee Surveys
Festival Dates & Hours
Friday, January 31, 2025
11:00 am
-9:00 pm
Saturday, February 1, 2025
10:00 am
-9:00 pm
Sunday, February 2, 2025
10:00 am
-5:00 pm
Move-in/Out Dates & Times
Move-In is Mon, Jan. 27 (freight) & Tues, Jan. 28 (vehicles)
Move-Out is Sun Evening, Feb. 2 (vehicles) & Mon Morning, Feb. 3 (freight)
All Move-In and Move-Out is scheduled on specific assigned times based on your booth location.
Location
DeVos Place is located in downtown Grand Rapids, and is easily accessed by all of West Michigan via major highways.
Nearby affordable lodging is available, including special rates at selected hotels.
Contact
Telephone: (616) 447-2860
Fax: (616) 447-2861
Dawn Baker, Show Manager, Exhibit Space & Sponsorships
Nicole Walters-Heppe, Sales & Sponsorships
Lindsey Ruffin, Show Office Manager
Need something to print out and show to others? Click Here to download our one-sheet PDF.
Space Rates
Booth Space – 10 ft. Deep x 10 ft. Wide
Includes 8′ high back drape, 3′ high side drape
| 1 Booth | $1,290 |
| Additional Booths | $1,190 |
Corner Premium – $200 per corner
Bulk Space – $5.65 / sq. ft. (400 sq. ft. minimum)
We Take Care of You
Booth Space Includes:
$3 off-site exhibitor parking with free shuttle
Exhibitor credentials for your show staff
Digital marketing graphics
Pre-show online exhibitor kits
Full-time, on-site show office
Exhibitor Lounge
Carpet and Visqueen
Security services
Need something to print out and show to others? Click Here to download our one-sheet PDF.
KNOW THE POSSIBILITIES!
Upgrade and enhance your experience at the show with the many additional marketing options we have available to all of our exhibitors. Order form will be available with your space application.
Show Program – Click Here to Learn More
Advertising – Starting at $450 – run an ad in our official show program, hosted online and available at the show. Multiple sizes available.
Highlighted Online Program Listing – $50 – Outlined and linked to your website, make your name stand out! The show program is online the week before the show until September, so patrons can find you after the show.
VIP Passes – $6 each – Discounted tickets for you to use as a Facebook giveaway, give to family and friends, or send to your best customers.
Sponsorships – Starting at $5,000 – Sponsor a feature, stage or the show itself, with elements tailored specifically to your advertising and marketing goals. Click Here for pricing & perks.
Internet & Electrical Services – Upgrade your booth with lighting, video or wired internet (WiFi included with booth purchase) to better demonstrate your products by adding electrical and internet service to your booth. Available through DeVos Place – click here for pricing & order form.
Rental Furnishings – Pricing Varies – From carpet to tables to full backdrop printing, Art Craft Display can handle anything you need to create a standout and functional booth display. Click here for options, pricing not yet available.
FREE STUFF
Show Posters – FREE – Display in your storefront, office or community board.
Buy One, Get One Free Coupons – FREE – OUR BEST DISCOUNT. Include in a special mailing or use as an incentive for your best customers Order in increments of 50, maximum 300.
Digital Marketing Graphics – FREE – Graphcs to promote you will be at the show! Send to your email list, place on your website or share on Facebook!
Interested in Other Shows?
Grand Rapids Remodeling & New Homes Show - January 10-12, 2025
West Michigan Home & Garden Show – Feb 27-Mar 2, 2025
Lansing Home & Garden Show – March 13-16, 2025
Cottage & Lakefront Living Show – Detroit – February 20-23, 2025
Cottage & Lakefront Living Show – Grand Rapids – March 28-30, 2025
Includes information for:
Ultimate Fishing Show – Detroit – January 9-12, 2025
Ultimate Sport Show – Grand Rapids – March 13-16, 2025
Outdoorama – February 20-23, 2025
The Milwaukee Boat Show – Jan 17-19 & 22-26, 2025
The Grand Rapids Boat Show – February 12-16, 2025
The Grand Rapids International Wine, Beer & Food Festival – Nov 21 - 23, 2024
The Grand Rapids Camper, Travel & RV Show – January 16-19, 2025
The Michigan International Auto Show – January 30 - February 2, 2025
The West Michigan Golf Show – February 6-8, 2025
