Don't Delay!
We honor renewals first, then specific space applications on a first come, first served basis. Don’t delay!
The Milwaukee Boat Show at the Expo Center at State Fair Park is a great way for you to meet thousands of potential customers in 8 days!
Applications are accepted on a first-come, first-served basis, so don’t delay!
Use the tabs above to see booth rates and download a brochure!
Based on the 2023 Attendee Surveys
(I liked) “Seeing the boats in one location instead of traveling to multiple dealers.”
(I liked) “Being able to walk around and step foot in so many different boats across price ranges”
(I liked) “Variety of luxury boats”
“The price of the show and parking made the drive/gas worth it. Vendors and exhibitors were willing to engage and the inventory was geared towards my price point”
“Very nice floor layout. Plenty of room to move around.”
“Cool boats. Professional wakeboarders. Funny squirrel. Family time.”
(I liked) “Learning about new options on boats and deciding what manufacturers are best”
Bulk Space
400 sq. ft. minimum - $5.90/sq. ft.
Booth Space – 8 ft. Deep x 10 ft. Wide
Includes 8′ high back drape, 3′ high side drape
1 Booth | $1,100 |
Each Additional Booth | $1,050 |
Free Marketing Tools and paid booth upgrades are available to enhance your show experience.
Telephone:(616) 447-2860
Fax:(616) 447-2861
Ben Nielsen, Bulk Space
benn@showspan.com
Lisa Dalm, Booth Space
lisad@showspan.com
The Exposition Center at the Wisconsin State Fairgrounds is the state’s premier facility for public shows. Located in Milwaukee’s western suburb of West Allis, it is easily accessible from I-94. The Wisconsin State Fair is one of the nation’s most popular events every summer. The population of Wisconsin and northern Illinois is very aware of how to reach the facility.
Parking is in abundance, a short walk to the front door. Hotels are a short drive away with special show rates.
Booth Space Includes:
Carpeted aisles
Security services
Exhibitor credentials for your personnel
Buy-One-Get-One-Free coupons for your best customers
Secured outdoor staging prior to move-in
Interested in Other Shows?
Includes information for:
Ultimate Fishing Show – Detroit – January 11-14, 2024
Ultimate Sport Show – Grand Rapids – March 7-10, 2024
Outdoorama – February 22-25, 2024
The Grand Rapids Boat Show – February 14-18, 2024
West Michigan Home & Garden Show – Feb 29-Mar 3, 2024
Lansing Home & Garden Show – March 14-17, 2024
Cottage & Lakefront Living Show – Detroit – February 22-25, 2024
Cottage & Lakefront Living Show – Grand Rapids – March 22-24, 2024
The Grand Rapids International Wine, Beer & Food Festival – Nov 16 - 18, 2023
The Grand Rapids Camper, Travel & RV Show – January 18-21, 2024
The Michigan International Auto Show – February 1-4, 2024
The West Michigan Golf Show – February 9-11, 2024