Ultimate Fishing Show - Detroit

January 9-12, 2025

Promotions & Sponsors

Michigan Sportsmen Against Hunger Food Drive

The Ultimate Fishing Show has partnered with Michigan Sportsmen Against Hunger for a huge opening night food drive. Bring a sack of non-perishable food items (minimum of 4 pounds or 6 cans or boxes) to the Suburban Collection Showplace on opening night, Thursday, January 9 ONLY and get in for FREE! The food will be collected by volunteers from local conservation organizations and donated to the Red Cross and area food banks.

Deck Your Boat Out With Lithium!

Win a complete Lithium Battery setup for your boat, courtesy of Millertech! The setup includes up to a 36v60 trolling motor battery, a 135 starting battery and a dual charger.

Register to win this incredible prize while you’re at the show. Two winners will be drawn at the conclusion of the show.

No purchase necessary to win. Winners must be at least 18 years old. Prizes are non-transferable and not redeemable for cash. Winners are responsible for all applicable taxes.

Free Commemorative Dardevle Fishing Lures

Thursday & Friday ONLY

The first 250 lucky attendees to the Ultimate Fishing Show on Thursday and Friday only will receive a free commemorative Dardevle fishing lure from Eppinger Mfg. Eppinger is a 4th generation, family-owned Michigan fishing lure manufacturer with a century-long history of producing the world famous Dardevle spoon. These special lures bear the logo of the Show and a special run of only 500 has been made just for this event.  Make sure to attend early to secure this valuable collector’s item!

K & E Bass Stopper Lures

Saturday & Sunday ONLY

Free to the first 250 people on Saturday and Sunday! The Ultimate Fishing Show has teamed up with Michigan’s own Stopper Lure Company to make this special offer. Every angler has room for a Bass Stopper in his or her tackle box. Come to the Show this winter and you’ll catch more fish next year!